The CT Beer Trail calls for a state-wide two tap minimum for Connecticut craft beer
Just as a week-long celebration of Connecticut beer kicks off, Nov. 15 – 21, 2015, business owners are being asked to increase their support for local craft beer by dedicating two or more tap lines to brews made in the state during CT Beer Week, and beyond.
The informal request was quietly initiated on the CT Beer Trail website last year during the 2014 CT Beer Week event, and is now being repeated in the hopes of making local craft beer more accessible to state residents while cross-promoting related industries within Connecticut.
“With the growth of craft beer’s popularity, discriminating beer enthusiasts are making choices on where to dine based in part on the availability of local craft beer,” said Bryon Turner, founder of the CT Beer Trail. “We’re asking business owners to acknowledge this and make Connecticut beer a bigger part of their offerings, and we’re counting on the state’s beer fans to help us spread the word.”
Turner is looking for help from the state’s beer-lovers to turn this simple online request into a grassroots success. The goal is to make use of social media to spread the word, while also urging beer fans to politely ask their area restaurants and bars of choice for more local craft beer options.
“Nothing compliments a great meal better than a local beer, and we believe this effort will be beneficial for business owners and consumers alike,” said Turner. “That’s why we’re calling for all fans of the state’s beer to tell restaurant and bar owners, that when it comes to Connecticut beer, they recommend a two tap minimum.”
The state has added approximately 20 breweries to the growing craft beer industry in the last four years, making the state's total count over 30 breweries, and beer enthusiasts’ thirst for quality brews shows no signs of slowing down.
“Taking advantage of this growth is a winning strategy for restaurants and bars alike,” said Turner. “But we’re going to need would be restaurant and bar goers to get the word out.”